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A practical SEO checklist for a new business website in India
The things that actually matter for search in the first ninety days of a new site — technical basics, local presence and…
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Scoping a custom CRM without a 60-page document
How we turn “we need a CRM” into a clear, priced first release in a few conversations — by mapping the work,…
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Publishing your first app on the Play Store and App Store: a checklist
Developer accounts, testing tracks, privacy forms, screenshots and review — everything we prepare before a client app goes live on both stores.
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Shopify vs WooCommerce for Indian D2C brands
We build on both. Here is how we decide which platform fits a brand — cost, payments, speed, control and who will…
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How much does a custom web app cost in India? How we scope it
There is no honest single number. There is an honest method — here are the five things that move the price of…
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WhatsApp-first customer journeys for Indian SMBs
Your customers are already on WhatsApp. Here is how to design journeys that use it well — enquiries, orders, updates and support…
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Designing for Tamil and multilingual audiences
Tamil text is longer, taller and searched in two scripts. Practical notes on typography, layout, search and SEO for Indian-language websites and…